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Adobe Commerce (Magento) Pricing in 2026: Full B2B Cost Breakdown

Last updated: March 20, 2026

TLDR

Adobe Commerce (formerly Magento B2B) starts at $22,000/year for SMB and requires a dedicated developer or agency to operate. Total Year 1 cost for a wholesale B2B operation typically lands at $60,000–$150,000+. OrderDock costs $3,600/year with no developer required.

Adobe Commerce

$22,000+/yr (SMB) or custom enterprise

per month

vs

OrderDock

$20–$99/mo. Zero commissions.

per month, zero commissions

Adobe Commerce Pricing Tiers

Tier Price Includes
Starter (SMB) $22,000/yr Hosted on Adobe Commerce Cloud, B2B module included, Basic company account management, Up to defined GMV threshold
Growth $40,000+/yr Higher GMV threshold, Advanced B2B workflows, Multi-site support, Priority support SLA
Enterprise Custom (often $75,000–$200,000+/yr) Unlimited GMV, Custom SLA, Dedicated infrastructure, Professional services access
Managed Services Add-On $20,000–$40,000+/yr additional Infrastructure management, Performance optimization, Security patching, 24/7 monitoring

Hidden Costs You Won't See on the Pricing Page

  • Developer or agency retainer: $3,000–$15,000/month for ongoing maintenance, module updates, and customization
  • Extension/module licensing: $500–$5,000 each for features like advanced B2B pricing, ERP connectors, or tax compliance
  • Security patch application: 4–8 hours of developer time per patch cycle, typically 4–6 times per year
  • Custom theme development for B2B buyer portal: $15,000–$50,000 one-time
  • Hosting infrastructure (self-hosted Magento): $500–$3,000/month for server management
  • Performance optimization as catalog grows: recurring developer engagement

What Adobe Commerce Actually Costs

Adobe Commerce pricing starts at $22,000/year for the hosted SMB cloud plan. That number gets quoted in sales conversations as the cost to get started. It is not the cost to operate a B2B wholesale operation on Adobe Commerce.

The Developer Dependency

Adobe Commerce is a PHP application. Every meaningful configuration change, catalog structure adjustment, custom pricing rule, or integration with an ERP requires developer time. You need either an in-house Magento developer or a certified agency partner on retainer.

In-house Magento developer salaries run $80,000–$140,000/year in the US. Agency retainers for ongoing maintenance and development range from $3,000–$15,000/month. That cost is not included in the $22,000 license fee.

Extension and Module Costs

Adobe Commerce has a large extension marketplace. Capabilities that other platforms include in their base product — advanced B2B pricing rules, specific ERP connectors, tax compliance modules, advanced analytics — are sold as separate extensions.

Extensions run $500–$5,000 each for a one-time license, plus annual maintenance fees. A B2B wholesale operation typically needs 3–6 extensions. That adds $3,000–$20,000+ in extension licensing before development time to configure them.

Security Patching: The Hidden Ongoing Cost

Adobe Commerce releases security patches regularly. Applying each patch requires developer involvement to test against your customizations, update affected code, and deploy without breaking existing functionality. At 4–6 patch cycles per year with 4–8 developer hours each, that’s 16–48 hours of developer time annually just for security maintenance.

Year 1 Total Cost Reality

For most mid-market manufacturers and distributors, $100,000+ in Year 1 to run a wholesale ordering portal is not a validation exercise. It is a multi-year capital commitment.

What You Are Buying

Adobe Commerce is a full commerce platform: storefront, checkout, content management, B2C and B2B in one system. For companies running both DTC and wholesale on the same platform, that breadth has value.

For a manufacturer that sells exclusively to dealer accounts on net terms, most of the platform does not apply to your operation. You are paying for a shopping experience engine when what your buyers need is a purchase order portal.

OrderDock: From $20/Month, No Developer Required

We built OrderDock for the wholesale-only operation. Net terms, bulk ordering, buyer-specific pricing, and PO management are built in. No PHP, no extensions, no agency retainer.

Annual cost from $2,388. Compare that to $91,000–$338,000 for an Adobe Commerce Year 1 deployment.

Q&A

How much does Adobe Commerce cost per year?

Adobe Commerce starts at approximately $22,000/year for SMB on the hosted cloud plan. Growth tiers run $40,000+/year. Enterprise contracts are custom-priced, often $75,000–$200,000+/year. These are license fees only and exclude developer costs, module licensing, and implementation.

Q&A

Does Adobe Commerce include B2B features?

Adobe Commerce has a B2B module that covers company accounts, shared catalogs, quote management, and purchase order approval workflows. The module is included in the platform license but requires developer configuration. Complex B2B pricing structures and custom workflows typically need additional development work or third-party extensions.

Q&A

What is the real cost of running Magento for wholesale B2B?

The real cost includes the platform license ($22,000–$200,000+/yr), a developer or agency retainer ($36,000–$180,000/yr), extension licensing ($2,000–$20,000/yr), and ongoing security and performance maintenance. Year 1 all-in cost for a mid-market B2B operation is typically $60,000–$150,000.

Adobe Commerce OrderDock
Monthly cost $22,000+/yr (SMB) or custom enterprise $20–$99/mo. Zero commissions.
Commissions / transaction fees Varies $0
Contract Annual or custom Month-to-month
Is Adobe Commerce the same as Magento?
Yes. Adobe acquired Magento in 2018. The open-source version is still called Magento Open Source. The enterprise and cloud-hosted commercial product is now branded as Adobe Commerce. Adobe Commerce includes the B2B module; Magento Open Source does not.
Can I run Adobe Commerce without a developer?
Not in practice. Adobe Commerce is a PHP application that requires server configuration, extension management, security patching, and code-level customization to function for a B2B operation. Most businesses run it with an in-house developer or a Magento-certified agency on retainer.
What does the Adobe Commerce B2B module include?
The B2B module includes company account management, shared catalogs with buyer-specific pricing, quote request workflows, purchase order approval routing, and requisition lists. It covers the core wholesale ordering use cases but requires configuration and often custom development for specific workflows.
How long does a Magento B2B implementation take?
A standard Adobe Commerce B2B implementation with a certified agency partner takes 3–6 months. Complex integrations with ERP systems, custom pricing engines, or multi-warehouse setups extend timelines to 9–12 months. Platform upgrades are a recurring event that also require development time.
What are the alternatives to Adobe Commerce for B2B wholesale?
Alternatives include Shopify Plus ($2,300+/month), OroCommerce ($3,750+/month for enterprise), BigCommerce B2B (revenue-based pricing), and purpose-built wholesale portals like OrderDock (from $20/month). The right choice depends on whether you need a full commerce platform or a focused B2B ordering workflow.

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